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Brandt Wins Massey Ferguson Tractor in World Ag Expo Sweepstakes

Published date June 27, 2011

Second-generation walnut grower will experience extra over-head clearance of Massey Ferguson 2680 HD Low-Profile Utility Tractor

Bruce Brandt
CLICK HERE for image. Bruce Brandt, Exeter, Calif., won 200 hours of use of a Massey Ferguson 2680 HD Low-Profile Utility Tractor through a tractor sweepstakes drawing at the 2011 World Ag Expo. He'll put the machine to use around his family's 15-acre walnut farm.

DULUTH, Ga. (June 27, 2011) —Whenever Bruce Brandt, Exeter, Calif., sees a sweepstakes entry box he usually passes by without giving a second thought. Luckily for Brandt, his wife Barbara took a moment to fill out a brief entry slip for a tractor giveaway contest. That entry won Brandt the use of a Massey Ferguson® tractor through a drawing at the 2011 World Ag Expo. Brandt, who recently took delivery of the machine, will have the Massey Ferguson 2680 HD Low-Profile Utility Tractor to use on his family's 15-acre walnut farm for 200 hours.

"At the time, I hadn't known my wife had entered us into the drawing," recalls Brandt, who attends World Ag Expo annually to see what's new in agricultural equipment and technology. "When I first received a phone call from the folks at World Ag Expo saying I had won a contest, I was trying to recognize the voice to determine who was playing a joke on me. Then, as they started to talk with me more and relay information my friends didn't know, I realized this was no joke. Since then, this whole experience has been tremendous. Every time I walk out to my barn and open the doors, I still can't believe there's a nice, new tractor inside waiting for me."

Brandt's farming operation has been in his family since the mid-1940s, when his mother and father moved onto the land. The only tractor brands the farm has ever known are Ferguson and Massey Ferguson — the first tractor being a Ferguson 40, followed by a Massey Ferguson 165 tractor still used today.

"Each tractor we've owned has always been dependable, something you can count on to help get the work done quicker and easier," says Brandt. "The new MF2680 HD Low-Profile Utility Tractor has been a lot of fun to operate. The horsepower under the hood is tremendous, and the hydraulic lift capacity to work with attachments, such as a spring-tooth harrow, allows me to navigate equipment around the farm with ease. The greater gear selection with the creeper option is really useful when I'm moving through the field with implements and the difference with four-wheel drive is like night and day — I think this machine could move my house if I asked it to."

Quality Machinery Center, which operates full-service equipment dealerships in Hanford and Tulare, Calif., delivered the Massey Ferguson 2680 HD Low-Profile Utility Tractor to Brandt's farm. The dealership ensured the tractor was field ready and will serve as Brandt's contact point for any machine operation and service needs.

The Massey Ferguson HD Series 2600 includes four models from 74 to 97 gross engine horsepower (62 to 83 PTO HP), available in two- or four-wheel drive with independent PTO and a choice of two transmissions. All models are available in platform, cab or low-profile styles. In addition, the HD Series provides the highest weight-to-horsepower ratio in its class for the perfect combination of maneuverability and power. And, unlike other utility tractors, all major tractor components are made of steel to deliver the durability and performance expected from a Massey Ferguson.

"First and foremost, all of us at Massey Ferguson are extremely excited for Bruce and his family. We're sure he's going to put this tractor to good use around his farm," says Rene Boivin, product marketing manager for utility, specialty and mid-range tractors in Duluth, Ga.

"The Massey Ferguson HD Series 2600 tractors are hardworking utility tractors built with an unmatched level of heavy-duty toughness," Boivin explains. "These tractors are practical and reliable, yet feature the innovation, technology and maneuverability to complete any job in orchards, vineyards, livestock operations or other environments with limited clearance. Ultimately, the HD Series packages exceptional performance, durability, convenience and comfort which have become synonymous with Massey Ferguson."

World Ag Expo is the largest annual agricultural exposition, with roughly 1,600 exhibitors and more than 100,000 attendees each year. The three-day show highlights the latest agricultural equipment, communications, chemicals and technology products, sprawled across 2.5 million square feet of exhibit space. The event provides businesses with an opportunity to reach hundreds of thousands of consumers; on-site sales are conservatively estimated at $350 million.

"The partnership Massey Ferguson has enjoyed with World Ag Expo has been tremendous, to say the least," explains Meghann McNally, brand marketing manager for Massey Ferguson. "Most people can't fathom the amount of behind-the-scenes work that goes into putting on a show like this. Each year, we look forward to coming to WAE and working with the staff. They really do go above and beyond to meet our every need and ensure the event is a tremendous success. We can't wait for next year's show."

For more information about Massey Ferguson HD Series Utility Tractors, contact your local Massey Ferguson dealer or visit To learn more about the 2012 World Ag Expo, log on to

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®Massey Ferguson is a worldwide brand of AGCO.

AGCO, Your Agriculture Company (NYSE:AGCO), was founded in 1990 and offers a full product line of tractors, combines, hay tools, sprayers, forage equipment, tillage implements and related replacement parts. AGCO agricultural products are sold under the core brands of Challenger®, Fendt®, Massey Ferguson® and Valtra®, and are distributed globally through 2,600 independent dealers and distributors in more than 140 countries worldwide. Retail financing is available through AGCO Finance for qualified purchasers. AGCO is headquartered in Duluth, Ga., USA. In 2010, AGCO had net sales of $6.9 billion.

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Statements which are not historical facts, including expectations regarding the development and sales of the products produced are forward-looking and subject to risks that could cause actual results to differ materially from those suggested by the statements. These risks include possible declines in demand for products as a result of weather, demand and other conditions that impact farm income, actions by producers of competitive products, and the general risks attendant to acquisitions. Further information concerning these and other factors is included in AGCO's filings with the Securities and Exchange Commission, including its Form 10-K for the year ended December 31, 2010. AGCO disclaims any obligation to update any forward-looking statements except as required by law.

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